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In today's fast-paced world, advertising is no longer limited to traditional media like newspapers, magazines, television and radio. The mobile phone has become increasingly important as an alternative source of effective advertising.
According to the Malaysian Communications and Multimedia Commission (MCMC), the number of mobile phone subscribers is growing at an exceptional rate. From 1998 to 2005, there was a phenomenal growth of 64% in mobile phone penetration. The statistics showed that 72.3% of Malaysians owned a mobile phone in 2006, making mobile messaging the most efficient and practical way to reach and communicate with an individual anytime, anywhere.
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1. Keep all your customers engaged through regular SMS announcements about new products, special offers and other events.
2. Send SMS to specific target groups based on demographics.
3. Schedule feature enables personalised SMS to be sent to individual
customers at a specified date and time.
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1. Runs on charging platform to enable revenue generation.
2. Enables full range of SMS reverse-billing services ? e.g. regular news update, gaming results, information alerts,
reminders, etc.
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1. A fast and easy platform for content and application providers to market products.
2. State-of-the-art system capable of sending 7-bit, 8-bit, smart, enhanced and multimedia messages.
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1. Paperless ticketing service enables customers to book and purchase tickets via SMS.
2. Tickets delivered directly to mobile phone .
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1. Enables television viewers to interact with certain television programmes.
2. With On-Screen Communication platform, television viewers can experience two-way ‘LIVE’ interaction with broadcaster.
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1. A convenient and secure way of making financial transactions ? e.g. making purchases, cash transfers, redemptions, etc.
2. Capable of connecting to any financial institution as a clearing house with global reach to over 90% of the world?s mobile phone subscribers and merchants.
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1. Customers can order and pay for products featured in magazines, catalogues and television using their mobile phone.
2. SMS provides secure, easy to use and convenient shopping
experience.
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1. Conduct innovative marketing and promotional campaigns via mobile phone.
2. SMS-based platform enables public to participate in campaigns like SMS contests, voting, quizzes, games, etc.
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18 - 19 November 2009
Mobile Asia Congress 2009
HK Convention & Exhibition Centre, Hong Kong
8 - 9 December 2009
GSM>3G Middle East Telco World Summit
Dubai, UAE
14 - 16 December 2009
ICT Expo 2009 Indonesia
Jakarta, Indonesia
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MexComm Sdn Bhd(777810-D)
Suite 20.04 - 20.05, 20th Floor,
Wisma MCA, 163 Jalan Ampang,
50450 Kuala Lumpur, Malaysia.
Tel: +603 - 2163 3228
Fax: +603 - 2163 2998
Customer Service: +603 - 2163 3208
Technical Support: +6019 - 335 3228
A member of MEXTER Group of Companies
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